ABOUT ME

Social media and digital marketer by day, author by night,  mother 24/7. I’ve lived and breathed Silicon Valley my entire life. I grew up in Palo Alto, CA,   attended the prestigious all-girls school Castilleja, and my family was immersed in commercial and residential real estate development and local politics.

I innocently entered the high tech industry at the age of twenty through a summer job at a then-small software company, Adobe Systems, Inc. My degree in International Relations Degree from UC Davis provided me with a complex understanding of the world that I call upon quite frequently, but it could not seduce me away from the adventures I found at home. For over a decade, I worked at Adobe and Apple in their Developer Relations organizations, helping start-ups and strategic accounts bring technologies and products to market.

Today, I am a Director of Digital Marketing and Social Media Strategy for SAP. In this role, I stay on top of the hottest social media trends, maintain an active blog, interact on social media (Facebook, Twitter, LinkedIn, Youtube, and Instagram), and host a weekly live-streaming video show. In my spare time, I dream up amazing stories about the insidious side of Silicon Valley and find the time to write them down - usually during winter on my weekly trips up to the snow.